What kind of media institution might distribute your media product and why?

The role of a production company is the responsibility for the development of a film. A company may also be responsible for raising funds for the production or may do through another party. A company could be small or in other cases be the whole studio. They normally take the film though a few stages. The first one is Development where the script is written and a blueprint is made for the film. Pre-production, this involves making preparations for the shooting of the film. This stage also involves hiring cast and crew. The middle stage is Production and this involves filming each scene for the raw elements. The next stage is Pro-Production which is probably the biggest part of film making. It involves editing The whole film so its ready to be screened to potential buyers, which brings in the final stage. This involves finding a distributor to sell the film. Different production company's all have different ways of getting funding to make a film. The UK Film Council (UKFC) a British film industry which was set up in 2000 by the Labour Government are provided funds from The National Lottery. The money they get covers a wide range such as cover production, development, training and education. There are three funds offering around £15-18 million Lottery funding per year for the production and development of films. The Development fund aim is to improve the quality of films that are developed in the UK. It has £12 million to invest over 3 years from the lottery fund. The New Cinema Fund helps emerging talent and established film makers. £15 millions over 3 years is funded, producing around eight to ten films a year. The Premier Fund invests £8 million of Lottery funding per year into mainstream, it encourages the involvement of British creative talent in a range of films that can attract audiences worldwide. A Distribution Company is a an organization which helps launch a film to an audience. Its the distributions job to find out what audiences want. They also need help promote a film to get the largest possible audience. Large parts of films could be changed and shaped at this stage to meet the demands of audiences Eg. the ending to a film. Many distributors need fresh ideas to reach the audiences. However the Internet is a threat to many media institutions including distribution. With illegal viewing and bad review sites distributors have to be clever and create new ideas to be successful. Many distributions companies have already embraced a leash in the market and used the Internet to interact to an audience. You would want them to distribute your film as they know how to make a film appeal to an audience. Without them it would be very hard for your film to get promoted over other films which have got fantastic companies.

In relation to our film we used 'Kings Langley Production' to help us make the film. They gave us the equipment such as camera and editing suite to help make everything work. If the film was to be realised they would help us with the funding. The money would either be raised or simple paid by the production company. If we wanted to release the film overseas such as America we would have to find an American distributor.